Bonhomme Pub, 2019

Gum  

Born in 1976, Gum is an emerging artist of the French street art scene. An inheritor of the street, he has been evolving along with his sole weapon: spray paint.

Acidulous, "bubble" and playful, plastic is the main focus of his artistic approach and the common thread of his favorite themes: advertisement, consumption, excessive consumption and sex. Just like our Earth is flooded with plastic and waste, his works are as well. While plastic is melting away due to global warning, the world is busy looking elsewhere.

Through the use of stencils, he breathes in life to his characters, with curves or a candy floss which he named Hello clito, Mr Masturbator or Foofoonette plastik, he portrays this in a brilliant manner combining provocativeness along with childish references and a porno-chic universe. He positions his work between innocent joys of childhood and a hate for prefabricated consumerism: a bi-faceted art.

His work has been exhibited several times in Montpellier, his adopted city, but also in Paris, Brussels, Munich, Berlin, Denmark, and Italy as he won during the Biennial of Naples.