Louis Masai

Louis Masai's matter focuses on animals but always strives to find a human reference to juxtapose an element that might not be previously obvious. For example with his show Afrofabrication, Masai entwined fabric patterns to the animals in an attempt to comment on a human desire to cover up, or indeed use flamboyant colours to attract a mate. 'Last of my kind' documents critically endangered birds with references to extinct musicians. The idea for this series of works was to question why humans often fail to recognise a disappearing species yet mourn the death of a celebrity.

Masai's recent documentation of endangered creatures and raising of awareness of statistics has on occasions brought the notion of activism to light. He finds this title a bit daunting as he only sees himself as an artist but he definitely sees the power of visual language upon a wider audience and is enjoying utilising that power via his murals and the modern world of social networking.